Source: www.reuters.com

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PARIS (Reuters) - French media giant Vivendi said first-quarter sales grew by 7.9% from a year earlier on the basis of constant exchange rates and excluding acquisitions, driven by the performance of its pay-TV and advertising unit.

Total revenue over the period advanced to 2.38 billion euros ($2.56 billion) from 2.1 billion a year ago. Pay-TV Canal Plus, now the company’s biggest asset after the spin-off of Universal Music Group, saw sales grow by 6% to 1.45 billion euros.

Sales at Vivendi’s ad unit Havas also increased by 11.3% to 591 millions euros.

($1 = 0.9284 euros)

Reporting by Mathieu Rosemain; Editing by Sudip Kar-Gupta